Tie Break Tens – exciting new concept in tennis
Tie Break Tens is an exciting new concept in tennis, think 20/20 for cricket, and The Island were lucky enough to be asked to design and build the website as well as all the marketing and promotional collateral.
It was a hectic few months as anything brand new tends to grow organically so we had to be totally adaptable to changing formats and requests from all stakeholders in the event.
The night itself was a massive success with Andy Murray, John McEnroe, David Ferrer, Tim Henman and, eventual winner, Kyle Edmund gracing the TBT court.
With any new concept there are tweaks and changes that can be made but it was amazing to be part of a revolution in a sport.
Click here to read more about all the work The Island created for Tie Break Tens tennis.